Mission and Legacy

Much of today’s wisdom is squelched by the machines of commerce.  

The development of powerful publishing companies...

The development of powerful education systems...

The development of powerful distribution systems...

By their very nature they were first designed to identify and carry a message and found their place in the economic world of commerce.  

The very nature of their size requires that they shift in their philosophy of service to a philosophy of protecting what they have.

In order to protect what they have they had to assume an internal philosophy of always staying in control so to avoid judgment of their peers.  

Also, to keep their plans... their dreams... their ideas a secret.  

Thus, they could only grow from the inside -- never growing from the outside.  

Only growing from that which they can control was brought in.  They lost the ability to hear.

Within that, is not only the destruction of their own greatness but in the destruction of the flow of wisdom.  

New ideas, new concepts, ways to improve, were lost.  

And the deafening silence of the halls and the walls that could no longer hear.  

It is the mission of Awareness Communication as a technology and a publisher to ensure that those voices are heard.  

Those voices are packaged and protected so those voices can achieve and attain distribution.... no longer hampered by the power of the few but by supporting the wisdom of the many.

Our Legacy

Blending Technology,
Passion and Commitment

In Regards to the Profound Need to Align Our 
Passion, Purpose and Skill
As shared by
Dr. Richard Jorgensen
Founder and CEO of AwareComm
and
Life Skills U

“Each and every person must examine the very root of their essence which is passion.  Each and every person must find a purpose in their passion... a way to experience their passion.  Whether it is teaching, helping, being a policeman, a fireman, a mother – they must find a purpose to experience their passion.  

When those two are in alignment the individual will seek to develop skills so that their purpose, what they do in life is in alignment with their passion... where their values are...so that they can do so with predictability and assured results, they get good at it.

After a period of time (they get good at it), they get bored, there is nothing more, they learn what there is to learn, they do what they do and they begin to burnout.  To stop the burn out they must move to the last stage which is the application of wisdom, to teach others, teach what they have learned and teach what they now need to learn.

In doing so their passion reignites, their purpose grows and they become a contributor to the skill level of their passion... and thus create a self generating perpetuation of passion itself.  If an individual in finding his purpose in life, what he does, is not in alignment with his passion, he will not choose to develop the skills necessary to grow and to achieve the highest quality of what he does.

He will not have passion for what he is doing; he will not be on fire.  He will not feel a purpose in his life.  He will ask "why am I here?" and "what am I doing?" and there will be no answers.

He will have wasted his life, his opportunity to experience and express the passion, the fire in him that God gave him that died–the fire goes out.  If a person does not experience that passion, they wasted their life. Now, it could be they do not experience because the passion was not real and there was another passion they did not discover.”